Brand subscription platforms
Brands pay a monthly subscription to access creators. Creators usually don't pay, but campaigns depend on brands keeping their subscription.
UGC platforms for creators, how they compare
UGC platforms for creators differ in three things that decide what you actually earn: who pays the fees, whether the money is secured before you film, and how fast you get paid after delivery.
The three common platform models
Fees on both sides
Some marketplaces charge the brand a fee and take a second fee from the creator's payout, so the amount you agreed is not the amount you receive.
Fixed price per video
Some platforms sell videos to brands at a set price and pay creators a fixed amount per video, with little room to set your own rates.
What to check before you join any platform
| Question | Why it matters |
|---|---|
| Is the money secured before I film? | Escrow protects you from brands that don't pay |
| Is a fee taken from my payout? | Decides what reaches your bank account |
| When do I get paid? | Payment on approval beats net 30 or net 60 |
| What if the brand never reviews? | Automatic approval protects your time |
| Are usage rights written down? | Paid ad rights should pay more |
| Are revision limits fixed? | Stops endless free reshoots |
How UgcBoard answers those questions
- Every campaign is funded into escrow before it goes live.
- The payout on the card is what you receive. No second fee is taken from it.
- Payouts start by ACH right after approval.
- Brands have 5 days to review, then approval is automatic.
- Usage rights and revision rounds are written into a generated agreement.
Brands compare platforms too. See our comparison of UGC platforms for brands.